Curious drinks. Questionable origins. No regrets.
Vanished in 1931. Returned … differently.
Field report indicates the following:
Records confirm the carnival was present in 1931. Its location was never documented.
And then one day-it was simply gone.
No fire. No closing notice. No explanation. Just… gone.
On Friday, February 13th, 2026-it came back.
Not rebuilt. Not reopened. Returned.
And not everything that came back…was meant to.
Magic. Meaning. And the Occasional Questionable Syrup.
There used to be a sarsaparilla stand somewhere between the fortune teller's caravan and the apothecary cart. What came back in its place wasn’t a stand at all- but the Mad Lab. Unruly. Hard to locate. And the source of every single drink we make.
Whatever is happening in there- what’s being brewed, what’s being summoned, what’s been… experimented with- we’re not saying. The Merry Mischief just keep running them out, and we’ve all agreed not to ask too many questions.
What we will tell you- ingredients matter here. Just not as much as the magic. We use clean-label syrups, natural flavors, and the best stuff we can get our hands on - when we can. When we can’t, we make it count.
A mad scientist doesn’t promise perfection. They promise intention.
Every potion we pour is crafted in small batches with a lot of heart and just enough chaos. And we stand behind everything that goes into your cup-including the Dr Pepper. Especially the Dr Pepper.
No weird dyes when we can avoid them.
No mystery additives when we have a say.
No apologies for the ingredients that make the magic actually taste like magic.
This is not a wellness brand that accidentally got spooky.
It’s something considerably stranger-that happens to care very much about what it’s brewing.
Everything in your cup is there on purpose.
It’s absolutely worth the risk
Every potion we pour is crafted in small batches, with a lot of heart and just enough chaos.
Our drinks might not detox your aura—but they will enchant your tastebuds.
Sweet or chaotic. Sparkly or strange.
Whatever your flavor fantasy-
Step right up.
No one’s going to ask where the drinks came from.
Wicked Whimsy Soda Co. wasn't born in a boardroom. It didn't come from a five-year plan or a polished pitch deck.
It came from a little girl who learned early that life could be hard and gray and a lot - and sometimes the only escape was a good book or a scary movie.
She didn't just read the stories - she got lost inside them. She was always drawn to the strange, slightly off worlds… the ones where things made their own kind of sense. Where weird was the whole point.
For a long time, she looked for that world everywhere else. She waited for someone to hand it to her. Nobody did… so she's building it herself.
Wicked Whimsy is what happens when the girl who spent a lifetime escaping into other people's stories finally decides to write her own.
A 1931 haunted traveling carnival where the strange is celebrated, the magic doesn't have to justify itself, and nobody explains the wonder away.
Come for a soda and steal five minutes from your real life. Or stay way longer than you should. This place has a way of making that happen anyway.
The carnival's open. You're welcome… whether you meant to be or not.
- Tina, Founder & Proprietor of Questionable Experiments
Something’s alive, and it fizzes
[Management has been notified.]